The way I see Cotto's options:

A) Mayweather, most money, no serious damage taken in defeat.
B) Alvarez, nice payday, grueling fight and most likely to lose, but with a fighting chance.
C) Golovkin, average payday, and an awful beating, a lot of damage taken.
D) Bradley, fucking joke fight but maybe a payday.

Hopefully it won't be between A and D, as nobody needs to see those.