Manfredos a bigger name in the US. It makes sense for Calzaghe to fight him over Kessler even though Kesslers a better fighter (I dont think either of them would be too tough a fight for Joe anyway) The first thing most Americans saw of him was against Lacy and after being televised over there against Bika he needs to put on a good show and beat someone the Americans know before he can secure a big money showdown with a major opponent, probably Taylor. Manfredos a smart move because although far from being the best in the world he is one of the best known, especially in the US and Calzaghe will get more credit for beating him than he would for a unification with Kessler. Sad really that people are so easily swayed by a reality TV programme but its true.