Quote Originally Posted by bilbo
Hang on just done some digging

Art Davie is a business executive and entrepreneur formerly active in Southern California advertising circles. [1] In 1993, he created and co-produced the tournament which became the televised Ultimate Fighting Championship.[2] [3] In 1998, Davie, as vice-president of K-1 USA, brought the successful K-1 kickboxing franchise from Japan to Las Vegas and North American pay-per-view television.[1]In 2003, Davie was an Executive Producer with Mandalay Sports Entertainment. In 2006, he became vice-president of television at Paradigm Entertainment Group

So just as I thought it was an entertainment and advertsing guru who 'invented' UFC as a PPV source of entertainment.

Later that same year, WOW Promotions partnered with Semaphore Entertainment Group to produce the 1st Ultimate Fighting Championship for pay-per-view television. Following UFC 5 in April 1995, WOW sold its interest in the franchise to SEG and closed the company.

So they invented it, set up a company then SOLD it for loads of cash! Hmm Marketing gimmick, cash cow, :

, WOW Promotions sought a television partner and approached Showtime, HBO and Semaphore Entertainment Group (SEG). Both HBO and Showtime declined but SEG, a pioneer in Pay-Per-View TV who had produced a mixed tennis match between Jimmy Connors and Martina Navratilova, became WOW's partner in May 1993 Hmm interesting so HBO AND SHOWTIME thought the idea was bollocks! but the mixed tennis match people thought it was good to go.

Not the most credible of origins I'd have to say.

I knew you couldnt keep your fat little mouth shut for long! Dammit, im really getting pissed now. This fake investigative journalism of yours does nothing more than prove my point. HBO and Showtime didnt want to show MMA? Well big suprise! They are of course notorious for putting on all those 'fixed' fights that they call boxing. True fighting matches, like the MMA, dont need coporate money because it has never been about the money and never will be. You can watch all these boxers make their obscene amounts of money while you and your brain dead comrades fill your fat tummys full of beer and comment on the polotics of your corrupt leaders who are in fact being bought left and right by the same people that sell you the beer that kills your mind. Me? Well ill be watching real fights between true artist who have not sold out to the devils of capatalism. Again, you sickin me...........