Haye will still generate interest because hes a household name. Fury isnt. Haye is a celebrity, he makes plenty of appearances on talk shows and other televised events. Fury doesnt. To list a few fighters Haye would make 5mil against - Povetkin, Wilder, Wlad, Stiverne, Jennings. Unfortunately for Haye none are as easy a fight as Fury.

Haye got 2mil for fighting Chisora. How much was Fury gonna get?

"So whats changed for Haye to dismiss any notion of him fighting Fury" - I would guess the same thing that has dismissed he will ever fight Chisora.