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Thread: Thurman/Guerrero card brings in 3.4 million viewers

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Quote Originally Posted by ykdadamaja View Post
    I wonder how the money works out for this? We know with ppv it's in the buys. But how does regular network TV get that money in for boxing shows? Gatta be more than just spot advertisements.
    I'll guess the money's come from the Live Gate Sales and Advertising Dollars. There are sponsors for the event itself as well. Typically Beer & other Spirits, Energy/Sport drinks & Sport attire and the Networks themselves. I only see mega fights having a site venue bid. Otherwise the promoter pays the venue and to get the fight aired. I'm not sure how the ad dollars are divided up. Al Haymon reportedly made a deal with NBC to air 24 fights. The same formula that the networks use applies to Al Haymon's investment bid to get boxing back on aired TV. With the rating received, it cost advertisers between $50k-$60k for a 30 second spot. I would think just looking at the number in general that Al Hamon needs to clear a bit more that 1 million per fight on average to make any money. With only 4 of the 24 fights on prime-time with a 1-ish rating, that number doesn't look very attainable.

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Quote Originally Posted by fan johnny View Post
    Quote Originally Posted by ykdadamaja View Post
    I wonder how the money works out for this? We know with ppv it's in the buys. But how does regular network TV get that money in for boxing shows? Gatta be more than just spot advertisements.
    I'll guess the money's come from the Live Gate Sales and Advertising Dollars. There are sponsors for the event itself as well. Typically Beer & other Spirits, Energy/Sport drinks & Sport attire and the Networks themselves. I only see mega fights having a site venue bid. Otherwise the promoter pays the venue and to get the fight aired. I'm not sure how the ad dollars are divided up. Al Haymon reportedly made a deal with NBC to air 24 fights. The same formula that the networks use applies to Al Haymon's investment bid to get boxing back on aired TV. With the rating received, it cost advertisers between $50k-$60k for a 30 second spot. I would think just looking at the number in general that Al Hamon needs to clear a bit more that 1 million per fight on average to make any money. With only 4 of the 24 fights on prime-time with a 1-ish rating, that number doesn't look very attainable.
    hhhmmmm....
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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Quote Originally Posted by fan johnny View Post
    Quote Originally Posted by ykdadamaja View Post
    I wonder how the money works out for this? We know with ppv it's in the buys. But how does regular network TV get that money in for boxing shows? Gatta be more than just spot advertisements.
    I'll guess the money's come from the Live Gate Sales and Advertising Dollars. There are sponsors for the event itself as well. Typically Beer & other Spirits, Energy/Sport drinks & Sport attire and the Networks themselves. I only see mega fights having a site venue bid. Otherwise the promoter pays the venue and to get the fight aired. I'm not sure how the ad dollars are divided up. Al Haymon reportedly made a deal with NBC to air 24 fights. The same formula that the networks use applies to Al Haymon's investment bid to get boxing back on aired TV. With the rating received, it cost advertisers between $50k-$60k for a 30 second spot. I would think just looking at the number in general that Al Hamon needs to clear a bit more that 1 million per fight on average to make any money. With only 4 of the 24 fights on prime-time with a 1-ish rating, that number doesn't look very attainable.
    Purses for Saturday night's fights.

    Thurman $1.5 million
    Guerrero $1.225 m
    Broner $1.25m
    Molina $450k
    Mares $500k
    Reyes $20k

    So Haymon isn't even coming close to covering the purses with TV revenue and forget the gate money, half the arena was curtained off and most of the people there were comped. Non- TV advertising is buttons. The lighting rig above the ring cost a million dollars and the production of the event cost a bomb too.

    Haymon is getting bankrolled by a bunch of private equity firms and big investors. This isn't a philanthropic endeavour, everybody involved is trying to turn PBC into another UFC so they can eventually run either PPVs or their own subscription channel or both. They're eating a big initial loss to build a potential customer base and then they're going to try and monetise it. So enjoy the free stuff while it lasts and eventually becomes either another UFC-type thing or blows up.
    Last edited by Kirkland Laing; 03-11-2015 at 11:37 PM.

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    So it is a loss leader and they are investing to make a bi profit later. Enjoy the ride.
    Do not let success go to your head and do not let failure get to your heart.

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Quote Originally Posted by Kirkland Laing View Post
    Purses for Saturday night's fights.

    Thurman $1.5 million
    Guerrero $1.225 m
    Broner $1.25m
    Molina $450k
    Mares $500k
    Reyes $20k
    And people hate Haymon why? Great pay day for those guys, a free night of fights for the fans, he's taking risks and doing big things.
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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Well if you compare with other leagues like NFL, MLB, NHL, Nascar.... all (NHL did previously do PPV, not sure if it still is) of these products are on network TV, free for the customer to watch if they have the channels.

    Now if there's a way for PBC to go this route, I'm almost certain that's what they are going to do. Which is TV licensing deals if I'm not mistaken?

    That's when PBC and Mr Haymon will get their big payday.

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    Arum and Don king have been in the fight game for a lot longer and brought the world the biggest fights in history. The ufc is a mix of wwe and boxing. AL Haymon is not bringing anything new so my guess is he will be lucky to make half his money back from this venture. What he can achieve is branding. Already he is building his name with boxing fans with a positive spin. If this is his actual intent the he has already succeeded.

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    Default Re: Thurman/Guerrero card brings in 3.4 million viewers

    I heard the fight between Thurman v Guerrero was not for WBA title? That Haymon may create his own titles.
    Do not let success go to your head and do not let failure get to your heart.

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