Quote Originally Posted by ross View Post
I think it's your right too Primo. The card is excellent quality especially for a free to watch show!

David Price? On his own or against a bum? Boring but he's in a pretty good match up with a decent fighter who could beat him here.

I think the Eubanks main intention is getting their own platform. I don't think e future of it is going to be dependant on how successful the buys are for this show. It's a pretty low risk opponent although heavier. This is to get the platform up and running. Potentially this could be a bigger earner than sky could be. ITV can advertise to everyone whereas sky only advertise to sky customers. A lower price on the pay per view and a good name opponent or a similar level match ups on an undercard included next time and most boxing fans will pay when you think some of the shit they pay sky for!
As I said before (and I could be wrong) the benefit that Sky have is that they advertise one PPV across 50 channels, I don't think ITV ever advertise on Sky channels do they, so would they be advertising to a larger audience than Sky do?

I mean what percentage of the UK watch channels that Sky provide? I'm pretty sure that even a large portion of the freeview channels promote Sky don't they?

again I could be wrong as I don't watch all that much TV