Oh he sure did as did RJJ but in hindsight they just didn't take the right fights.

PBF - Mosley and ODH and to a lesser extent Hatton and Cotto

RJJ - Hopkins 2, Toney 2, Benn, Eubank, Calzaghe, Michalzweski, Jirov, Holyfield (IMO a great fight that never happened), Tyson

Those guys just got caught up in the hype...for the TRUE greats what they did was NEVER good enough