I wouldn't go that far. The few theatrics you'll see in UFC are planned and done by the fighters, not Zuffa. And again it rarely happens. And again they get fined for stupid moves by the athletic commission. Whatever people may think of UFC and White its still a real combat sport thats very authenticated.

As far as PRIDE, even though he has a lot of haters its obvious he wants to make money, and the money is in good MMA matches. Buying out other org's might not make fans out of haters, but it will make UFC even better.