As I see it, Roach is just throwing his weight around. I believe Cotto sees himself as the challenger ( he said it would be the greatest challenge of his career) in the same way Hatton saw himself as the challenger to the P4p throne.
Now, it may not be unfair that he is doing this seeing that Roach/Paquiao have earned the right to call the shots. If fighters want to fight Pac they have to fight him on his terms. That's why their the adamant ones.
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