Televised pre-fight hype in its full splendor. Pretty sure it must’ve brought a tear to many a groupie eye. Gotta hand it to these people. They can take a meritless shit show and turn it into gold. You got the expected celebrities. Ward… Kellerman… others… singing the fight’s praises. “Fight of the Century”…. “The Face of Boxing”…. and other phrases worthy of “oohs” and “aahs.”

That’s the thing about boxing hype. It’s like a snowball rolling downhill. There’s not stopping… and the closer it gets to the bottom of the hill… the bigger it gets. Never mind it started out as a snow-covered pebble. It becomes a virtual avalanche as it rolls along.

Knowledgeable fans decrying the fight get swept aside. Nothing gets in the way of the hype. “Best Fight Ever.” Being compared to Ali-Frazier, Leonard-Hearns, etc, etc. The venue is being lauded as the only possible place big enough to hold such a gargantuan event.

It’s enough to make one vomit.