So Khan is going to Primetime instead? Seems that a lot of British boxing fans on other boards are saying it's a major mistake by Khan and his team instead of having it on regular Sky that they are going to Primetime PPV.

Are HBO aware that primetime don't broadcast in HD?, some people are going to be dissapointed.
Totally true.
95% of the uk public have no idea what primetime is
Yeah its the biggest and by far richest broadcaster in the uk, they are the entire sattalite network.

Primetime is one, smalltime channel

if u aint on sky or one of the terrestrials then noone is watching ur fight. simple as.
i'll bet that they go back to sky with their tail between the legs in the end.
If Khan said he was moving to ITV fair enough he would get good coverage there but moving to Primetime is an awfull idea.
Primetime is a MUCH smaller PPV service that barely anyone is aware of. They don't have the benefit of cross promotion to other sports fans (for example Sky has it's own Sports News channel that is extremely popular with fans of most sports, especially soccer which is by far the biggest sport here, plus they can advertise with onscreen banners and regular adverts on their 4+ 24/7 sports channels) and as such rely on the more keen boxing fan who seeks out a matchup - as you can imagine their sales are an absolute fraction of Sky's too.
Oh well, it ain't my career.