I think it's the "Not what you know but who you know association syndrome" I just made it up along with it's snappy acronym NWYNBWYKAS.
So people know instinctively that being around and connected to successful people is beneficial for you, particularly in business and employment. So that fact that May and the conservative cabinet are all incredibly rich means to them that they must be doing something right and know what they are doing. They think by voting Tory that not only are they being aspirational but are buying into that success by association. The fact that May's own husband has made that money by working for investment firms that profit from huge American thieving corporations like Amazon and Starbucks who refuse to pay their share of tax and are actually robbing us is easy to miss.
All that money concentrated among select families at the top actually makes it harder for small businesses and self employed people to compete on a level playing field. They are not even playing field capitalists.
Returning services to the Public sector is also a far more patriotic thing to do. Why should China , France, Germany and America get to profit from our utilities why we struggle with some of the worst services in the world?
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