As much as I dislike the red headed beef eater cheater I didn't think it was a total forgone conclusion in the early hype stage and talk about it. It wasn't until the Trout finish that it became clear he didn't have a proper approach. He thought he was a pick your spots boxer instead of jumping Trout late. Became clear as day Floyd was going to clown him but in the back of my mind I hoped Canelo would land a brick.

Hype and build has gone from promotion centered and main media sources to massive and constant self promotion by the fighters themselves via every form of social media available. Point, click talk smack and the fans start carrying and discussing potentials. Networks do solid promotion but I miss the old hbo or showtime face offs with satellite live feeds and two guys just going on . Tyson and Ruddock comes to mind right off. Hbo doesn't even do full 24-7s now which were pretty good. I'll give it to PBC they really keep the ball rolling with potential and future matches in house. They rotate on air announce with active fighters and always have others on hand, in the crowd and grabbing a mic. Today hype is almost to easy compared to guys way back in the day doing the complete talk show circuits and radio programs.

Random one for whatever reasons..Moorer v Holyfield was a rough build. Frankly both have the 'pop' and demeanors of distracted Wal Mart greeters at times. I remember Moorer dressing up like G.I Joe complete with black beret and that surly attitude talking about going to war etc. He stood at some obvious set piece decked out in full camo and 'pounded' his fist until the little podium collapsed and acted surprised . It was total 'wraslin 101. Press people start laughing and Holyfield nearly falls out of his chair rolling.."Well I'm glad I'm not a podium".