They didn't pocket the £25 , a lot of it goes to logistics and other expenses in the process, it's not just a simple arithmetic of 5 for the carrot sticks and 25 for their pocket.
Even in nonprofit organizations like UNICEF they will take in x amount of dollars for Euros or pounds or what have you and a very small percentage always seems to end up in the hands of the needy due to logistical expenses and other things. Look at how you defended the Clinton foundation for collecting three billion dollars in earthquake relief for Haiti and in the end the Haitians got less than 15% of that money for rebuilding and to this day are living in the rubble
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