PBF owes much of his PPV numbers to GBP insane marketing of this fight, and to HBO 24/7. And to his cracked out family.
He's as popular as O.J. Simpson, and about as well liked.
Let's ignore you choosing to compare a boxer to a man widely suspected of murder. Let's focus on you inability to differentiate between 'popular' and 'well liked'. (I'll give you a clue they mean the same thing)
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