I have to disagree with this. Floyd was not always like this. Floyd really only started this during the DLH pre-fight. He didn't play the bad guy role in other fights. Did he talk trash about some other fights yea he did but nothing on this level. When he tried to get a fight with Shane previously he wasn't playing the bad guy role. I think Floyd tried the clean cut route and it wasn't working for him so he took on the role of the bad guy and we all know in this day and age people love to hate. So he took that and fed into it, became the bad guy and thats the floyd you see today.
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