Difficult one, personally I'm going to say I back the underdog in Froch, as he goes about his business despite the public view and gets the job done at a top class level. He's so underrated by the mainstream due to the shoddy promoting, and deserves to be a household name.
However,
he lacks the 'personality' that this award demands. Therefore Haye is the inevitable choice in the publics opinion. Fighting on British soil, and capturing the non-boxing viewing public. His personality sells fights, along with his ability.
Khan has a good case after his performance against Maidana.
As I said though for me, Froch, definitely from a boxing fans perspective. He deserves some attention too.
Got a bit mixed up with the shitty BBC sports personality that I watched there

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