Fedor's Affliction fights sold terribly. Banned (vs Tim Sylvia, ranked #5 at the time) did 100,000 buys. Rampage vs Forrest did 540,000. Day of Reckoning (vs Andrei Arlovski, ranked #2 at the time) did 90,000. Henderson vs Franklin did 350,000.

Fedor's fans (myself included) have a ridiculous, borderline delusional, admiration for the man. But the "casual fan" has no clue who he is.