Margarito-Pac was considered to be a shit fight by boxing fans and it still did 1.15 million ppv buys. Clottey-Pac was considered a shit fight and it did 700k buys also.
And of course Arum wants to tap into the market of non-boxing fans because they are the ones that make up the bulk of PPV buys not the hardcore boxing fans. A 24/7 type show on CBS will be limited due to censors but will reach an audience of 115 million whereas HBO only has an audience of 28 million. More exposure=more money. And boxing has always been about the money.![]()
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