I just don't know what he can do himself personally. It takes a lot of money and backing to get a guy over. HBO invested HEAVILY in Floyd with all the 24/7 specials and promotion for the mega fights. In turn, Floyd expanded on that with appearances everywhere that made him a household name.

Floyd was in the exact same boat as Ward is now for years. He was under a promoter (Arum) who had no faith in his selling potential and was too busy devoting all his energy into DLH. Floyd was ducked because he was a super talent with no name value, so he couldn't get big fights because the big names wanted to fight other big names and didn't want to take a huge risk fighting Floyd for little reward.

It sucks. Andre is taking the right step now by trying to get away from Goossen, because they have proved to be absolutely USELESS in building Ward up.